Press releases

Here you will find the latest information about Shopware and details about all innovations relating to the Shopware universe.

11/12/2025
Shopware Community Day 2026: Biglietti ora disponibili – l’SCD torna a Colonia il 10 giugno

È ufficialmente iniziata la vendita dei biglietti per lo Shopware Community Day 2026 (SCD 2026). Chi si iscrive per tempo beneficia di prezzi scontati.

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03/12/2025
Shopware e Klaviyo annunciano la Platinum Technology Partnership

Shopware e Klaviyo hanno annunciato oggi una partnership strategica che designa Klaviyo come Platinum Technology Partner di Shopware

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18/11/2025
Commerce Operations Foundation Launches Order Network eXchange, The New Standard Linking Agentic Commerce and Other Selling Channels to the World of Fulfillment

Vendors and brands representing over $1 trillion in GMV unite to create a faster, smarter, and more connected flow of orders for the agentic commerce era.

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17/11/2025
Shopware e Upsun ampliano la partnership strategica per accelerare l’innovazione dell’eCommerce europeo e garantire la sovranità digitale

Dopo tre anni di collaborazione di successo, Shopware, leader europeo dell’eCommerce open source con sede in Germania, e Upsun, la principale piattaforma europea di cloud application con sede in Francia, annunciano una partnership strategica.

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06/11/2025
Shopware recognized for the sixth consecutive year, as a Visionary in the 2025 Gartner® Magic Quadrant™ for Digital Commerce

Gartner positioned Shopware as a Visionary in this year’s Magic Quadrant™ for Digital Commerce. The placement underscores Shopware’s focus on innovation, openness, and flexibility in digital commerce.

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28/10/2025
PayPal Launches Agentic Commerce Services to Power AI-Driven Shopping

Today, PayPal launched agentic commerce services, a suite of solutions that allow merchants, to attract customers and future proof their success in the new era of AI-powered commerce.

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01/10/2025
For the fourth year in a row: Shopware remains Germany’s market leader among shop systems

This year’s new EHI study, produced together with eCommerceDB, once again confirms Shopware’s success.

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18/09/2025
Shopware Announces AI Superstars Summit: Showcasing Real AI Solutions for Real Merchant Challenges

Shopware, the leading global open-source ecommerce platform, today announced the launch of the AI Superstars Summit.

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18/09/2025
Shopware presents inaugural Visionary Award: Klapster, Samen Schwarzenberger and G. Wurm honored

At the Shopware Community Day (SCD), Shopware presented the Shopware Visionary Award for the first time.

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16/09/2025
Shopware Community Day: 25 Years of Innovation—AI, B2B, and PayPal Commerce Agent Platform in Focus

At Shopware Community Day 2025, held in Cologne, Shopware unveiled new AI and B2B innovations, announced its integration with the new “PayPal Commerce Agent Platform, and celebrated its 25th anniversary.

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26/08/2025
Shopware Community Day 2025: Anniversary Event with Top Speakers and DMEXCO Partnership

Following the short-notice cancellation of the original date due to a bomb disposal operation, preparations for the SCD are now in full swing.

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22/07/2025
Shopware Reports Exponential Growth in North America for the First Half of 2025

Credits surge to the addition of flagship clients and solid expansion of their ever-growing partner network.

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10/07/2025
Shopware Launches Agentic Commerce Alliance Designed to Shape a Diverse, Autonomous Future

Shopware Launches Agentic Commerce Alliance Designed to Shape a Diverse, Autonomous Future.

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17/06/2025
Shopware presents new product innovations: Agentic Commerce and B2B solutions for complex business models

During a digital product keynote today, Shopware impressively demonstrated how innovative added value and visionary technologies are shaping the future of e-commerce.

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02/06/2025
Shopware Community Day 2025 cancelled

Unfortunately, due to an unforeseen situation in Cologne and the resulting evacuation measures, we are unable to hold the SCD25 as planned.

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22/05/2025
Shopware partners with Harris Web Works to support merchants with complex commerce business ecommerce solutions

Shopware, the leading provider of high-performance B2C and B2B ecommerce solutions, has partnered with Harris Web Works, a US-based agency specialized in building complex B2C and B2B ecommerce websites and digital marketing ecosystems.

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12/05/2025
Shopware Community Day 2025: Program featuring many exciting speakers is set

In just a few weeks, on June 4, 2025, the Shopware Community Day will take place, where the e-commerce platform provider will celebrate an important anniversary: 25 years of innovation, collaboration, and digital excellence.

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23/04/2025
Emerce100: Shopware Recognized as Top Performer in E-Commerce

Shopware, the leading open-source e-commerce platform, has once again been recognized as one of the top-performing companies in the digital economy in this year’s edition of the prestigious Emerce100.

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22/04/2025
Why Shopware Is the Right E-Commerce Platform in Times of Global Trade Uncertainty

Global trade is becoming increasingly unpredictable and businesses are reassessing their commerce infrastructure.

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14/04/2025
"Visionary Award" – Shopware Honours Outstanding Online Shops for the First Time

This year, Shopware will present the Shopware Visionary Award for the first time – an accolade that celebrates e-commerce companies boldly shaping the future of commerce.

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Contact

Wiljo Krechting

Wiljo Krechting

Manager Public Relations

Wiljo Krechting is an ecommerce expert and Manager Public Relations at the ecommerce platform provider Shopware. The media professional has a master’s degree in political science and journalism from the universities of Münster and Melbourne, where he gained experience as a foreign correspondent for the publisher Axel-Springer-Verlag. Krechting has worked as a journalist at Rheinische Post, WELT, BILD, Hamburger Abendblatt and the Australian business portal theaustralian.com.