
ESTREL, Berlin
Berlin, Germany
Hall 1
Built for complexity. Meet us at K5 2026.
K5 is one of Europe’s leading E-Commerce events. In Berlin, brands, retailers, and technology providers come together to address the core challenges of modern commerce — from complex system landscapes and scalable platform strategies to the practical application of AI.
E-Commerce is not becoming simpler. Many organizations are dealing with complex pricing structures, highly customized processes, and an increasing number of integrations across multiple systems. The real challenge is not adding more tools, but ensuring that existing systems work together efficiently.
This is exactly where Shopware comes in. We enable businesses to manage complexity and transform it into scalable, flexible E-Commerce setups — across B2B, B2C, and hybrid business models.
At K5 2026, we will discuss real-world use cases, practical solutions, and effective approaches to managing complexity in day-to-day operations.
Together with our partners
Partners at the Shopware booth Together with our trusted partners, we bring real expertise to the Shopware booth. Meet the teams behind successful B2B platforms, complex integrations, and forward-looking Agentic Commerce solutions. These partners work side by side with Shopware to help you turn strategy into execution.
What you can explore with our partners • B2B ecommerce architectures and integrations • Personalization, automation, and data-driven growth • API-first and composable setups • Agentic Commerce use cases and future-ready solutions
Why talk to our partners Get direct answers to real challenges. Discuss your current setup, explore proven approaches, and identify concrete next steps for your business.









