Agenda di SCD 26 confermata: Agentic Commerce, B2B e numerosi speaker di rilievo (1)

Schöppingen, 29 May, 2026 — Shopware today announced the return of the AI Superstars Summit, a free four-week online programme developed to help merchants, digital leaders, and developers move from AI exploration to execution. The renewed summit follows the first edition, launched last September, which reached over 1,000 learners worldwide.

The new edition runs June 12 – July 10 and features 20+ experts, 10+ live sessions, and real-world AI use cases. The programme is built for teams that want practical guidance on how to turn AI ideas into working ecommerce applications, from first concept to deployment.

This year’s summit brings updated content, new speakers, and a stronger focus on hands-on insights into AI and agentic systems. Each session combines clear concepts with practical examples and actionable guidance, giving participants a direct view into what leading AI teams are building now.

“The renewed summit is designed for teams that want to move from AI curiosity to implementation. Across four weeks, participants will see what leading AI teams are building and how to apply those ideas in commerce,” said Sebastian Hamann, Co-CEO, Shopware.

AI SUmmit

Programme highlights

Speakers include:

  • Dr. Marily Nika, GenAI Product Leader, Google (June 23)

  • Christina Stathopoulos, Founder, Data & AI Evangelist, Dare to Data (June 16)

  • Dr. Markus Wuebben, CEO, Wuebben Advisory (June 30)

  • Stefan Hamann, Co-CEO, Shopware (June 25)

For full programme, visit AI Summit website.

The summit will cover real AI use cases for ecommerce teams that want to act, not just observe. Participants will learn how to evaluate AI opportunities, connect them to business outcomes, and move from idea to implementation. The programme also links the summit to Shopware’s wider work around AI-powered ecommerce and the Agentic Commerce Alliance.

All virtual sessions will be recorded and made available as replays after the event. Participants who cannot attend live can still register to receive access to recordings and shared resources. Attendance is free.

Registration is available via the AI Superstars Summit landing page.

Contatto

Georg Albrecht

Manager Public Relations

Georg Albrecht è responsabile delle relazioni pubbliche presso shopware AG, produttore di piattaforme e-commerce. Questo professionista dei media ha studiato geografia economica e amministrazione aziendale a Ratisbona e Monaco. Ha poi maturato esperienza come giornalista presso la Mittelbayerische Zeitung di Ratisbona, la F.A.Z. e la radiotelevisione bavarese Bayerischer Rundfunk. Nel 1995 è entrato nel settore IT come addetto stampa presso Intel, produttore di microchip, prima di dirigere la comunicazione aziendale di Apple e Lenovo nella regione DACH.

Ritratto di Georg Albrecht, Responsabile delle Relazioni Pubbliche di shopware AG
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