Analyst Recognition 2025
Shopware shines as a leader in the Paradigm B2B Combine Report
We’re proud to be recognized once again as a leader in the Paradigm B2B Midmarket Combine 2025 Report for Ecommerce Solutions. Shopware was awarded 11 out of 12 possible medals – with 6 gold medals, 2 silver medals, and 3 bronze medals in the specific category assessments. This continued recognition confirms our strong positioning in the B2B ecommerce space and our unwavering focus on innovation, performance, and customer success.
Download the full report now to see which categories Shopware was recognized in – and discover what makes our B2B solutions stand out.
Shopware’s B2B strengths highlighted in the 2025 Paradigm B2B Combine Report
Strong Product Information Management (PIM)
Impressive deployment flexibility
Robust global developer footprint
Impressive search functionality
Strong promotions capability
Andy Hoar
Paradigm B2B Analyst
6 gold medals for Shopware in the 2025 Paradigm B2B Combine Report
In the 2025 Paradigm B2B Combine Report, Shopware was recognized with 11 medals in total – 6 of them gold. This marks a doubling of gold medals compared to the previous year. These top honors highlight our strengths in critical areas like partner enablement, cost efficiency, strategic vision, and advanced tooling for B2B merchants.
Total Cost Of Ownership
This category looks at all costs over time – from implementation to ongoing maintenance. Shopware earned Gold for its low complexity, transparent pricing, and fast time-to-value, keeping total cost of ownership reliably low.
Partner Ecosystem
Evaluates the strength and reach of a platform’s network of implementation, technology, and design partners. Shopware impressed with a dependable and fast-growing global ecosystem that ensures expert support and long-term success.
Vision & Strategy
Assesses the clarity of a vendor’s product roadmap, long-term vision, and market momentum. Shopware stood out with its open commerce mindset and a future-ready strategy tailored to evolving B2B needs.
Content & Data Management
Focuses on how well a platform enables businesses to manage, structure, and deliver content and product data. Shopware earned top marks with flexible content staging, seamless asset handling, and intuitive PIM tools for marketers and merchandisers.
Promotions Management
This category assesses how well a platform supports custom pricing, promotions, and subscriptions for targeted B2B audiences. Shopware earned Gold for its flexible, rule-based promotion engine that allows complex discount logic without developer input.
Site Search
Evaluates the ability to help buyers quickly find products through keyword and semantic search. Shopware was recognized for its AI-powered search and intuitive UX – including natural language understanding and search-by-image, ideal for complex B2B catalogs.
Multiple honors
Shopware also earns silver and bronze medals
In addition to its gold medals, Shopware was also recognized in five other categories in the 2025 Paradigm B2B Combine Report – highlighting its strengths in key areas of the B2B industry.
Boost your B2B success with powerful tools
Shopware’s recognition in the 2025 Paradigm B2B Combine Report underscores its strong position in the B2B commerce landscape. But beyond analyst praise, what truly counts is delivering real value where it matters most – in everyday business operations. That’s exactly where Shopware’s B2B Components make the difference: a robust toolkit purpose-built to meet the complex demands of modern B2B commerce.
Easily assign roles, permissions, budgets, and order limits
Place orders effortlessly via file upload
Create, manage, and personalize quotes with just a few clicks
Simplify operations. Accelerate efficiency. Strengthen customer relationships – with tools built for the way B2B works today.
Discover our B2B success stories
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