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Shopware news

The blog is your one-stop for getting insight into the Shopware universe, news about our products, updates for developers, and tips and tricks for online merchants and anyone passionate about ecommerce.

The Benefit of Building on Open Ground
E-commerce 14.01.2022

The Benefit of Building on Open Ground

When it comes to choosing a platform to help you create and convert opportunities while minimising opportunity cost, open commerce platforms like Shopware provide clear advantages over closed platforms. Learn all about Open Commerce in this blogpost.

E-Commerce 28.12.2021

Digital Customer Experience

Find out in this blog post how shop owners can use emotional Shopping Worlds to create an inspiring Digital Customer Experience and thus stand out from the mass of providers and product offerings.

E-Commerce 20.12.2021

Trend Topic: Live Video Shopping

Live shopping is one of the biggest current trends in online retail. Find out why this type of selling is so popular right now, where the trend comes from, for which industries the topic is suitable and get expert tips for your own implementation.

E-Commerce 14.12.2021

How to create unique user experiences

In online retail, user experience and usability are essential to create an optimal shopping experience. A good UX design is crucial for this. We show you what is important when designing your online shop - using online shops based on Shopware 6.

E-Commerce 09.12.2021

Shopware TV: Your update

A great deal has happened on the infotainment platform since Shopware TV started almost six months ago. Our series “New Kid in Town” and “{DEV}initely” have been a complete success. Are you excited to find out what’s next? In this blog article, you will find out more about the new “Spotlight”...

Shopware 6 Release News – December 2021

Our December release Shopware includes many features which the Shopware community wanted. For example, it contains an import-export feature for advanced prices, improved presentation of versions that are not available, and a new theme for the PE and EE editions. Find out more!

E-Commerce 22.10.2021

Black Friday in ecommerce: Tips for more sales

Black Friday marks the critical part of the year for online businesses. So that you can prepare as effectively as possible in the weeks leading up to it, our technology partner xentral gives you the most important tips for a successful peak season in this blog entry.

E-Commerce 06.10.2021

Shopware Community Day 2021 – the recap

With a record 5,000+ attendees, the Shopware Community Day 2021, held this year fully remotely for the second time, was a big success. Attendees got to experience over 70 presentations and masterclasses held by top-level speakers across three stages and network with the international Shopware...


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