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Build the Exceptional with the leading Open Commerce Platform

Shopware offers you cutting-edge, highly adaptable ecommerce solutions trusted by the world's most acclaimed brands. Create outstanding customer experiences, innovate fast, and accelerate your growth in the ever-evolving space of digital commerce. You decide how far you want to go, and we'll be by your side.

4.8 Gartner Peer Insights logo
Vintageria
Armed Angels
Dr. Joseph
Val Venosta

Close to 100.000 renowned brands trust in Shopware

The future of
ecommerce is open

Based on our unique approach to open transparency, we've built Shopware on three core pillars – independent, limitless, outstanding. With these, we give you the necessary edge to stand out in today’s highly competitive market conditions:

Open Commerce Platform Simplified Illustration
Independent

Open Commerce Platform

Steer every aspect of your business with the collective power of open commerce

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Limitless

Business Model Composer

Pioneer into new territory and scale your business in unlimited ways

Composable Customer Experience Simplified Illustration
Outstanding

Composable Customer Experience

Create unforgettable customer experiences and establish lasting brand loyalty

One solution,
maximum flexibility

Elevate your business with ultra-modern features and state-of-the art technology

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API-first

Our powerful APIs have been developed to guarantee full flexibility when you’re integrating Shopware into your technology infrastructure. Building a solid API-ecosystem is imperative if you want to take your business further and succeed in today's world of automation, decentralisation and unlimited availability.

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Headless Core

While older ecommerce platforms often suffer from a technological "lock-in" on certain technologies, Shopware provides a complete, consistent and documented API. Our headless core enables you to deliver exceptional digital commerce experiences to your customers. You decide, where and how you want your customers to engage with your brand.

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B2C · B2B · D2C

Shopware's innovative, fully flexible ecommerce solutions will effortlessly suit and support your specific business needs, regardless of your business model. Choose your preferred operating mode, whether cloud or self-managed, and switch if needed. Test different business models on-time, and build your own platform infrastructure according to your individual requirements.

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Content & Commerce

Consumers need to know, like and trust you in order to make a purchase decision. Thanks to our seamless integration of content and commerce you can forge that indispensable trust-factor and build a solid, customer-focused brand identity. Create outstanding digital commerce experiences, increase your reach organically, and keep your customers engaged across all sales channels.

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Unbeatable TCO

Direct market comparisons have proven time and again: Shopware has an unbeatable TCO – thanks to our ultra-modern technology, wide range of innovative features, and the "one-time purchase license model." We offer full transparency, no hidden costs, and continuous technological improvements to give you the competitive edge necessary to succeed.

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Fastest Time-To-Market

Benefit from greatly reduced project cycles. Start and scale your business immediately. Shopware combines cutting-edge technology and maximum flexibility with the most straightforward set-up for your smooth start into digital commerce. Our support team, as well as our expert partner agencies, are always at your disposal shall you require any assistance.

Quote icon Kristof Kruse Portrait

We need a flexible, intuitive and future-oriented ecommerce solution that allows us to run our customer-focused and creative business in the most sustainable way. This is exactly what we’ve found in Shopware 6 – be it in Shopware’s expressive storytelling feature, in the performance, or in the exceptionally high degree of automation.

Kristof Kruse

System Owner Webshop - ARMEDANGELS

Quote icon Benjamin Laimer Portrait

We‘d like to offer apple fans a new approach to ecommerce and provide a unique online experience: With a platform that informs and introduces customers to the colourful world and different flavours of the apple. Shopware allows us to present our apples, and consequently our brand, in exactly this unique way.

Benjamin Laimer

Head of Marketing VI.P - La Saporeria

Quote icon Viktor Franz Portrait

Shopware enables the perfect integration from our ERP-system into our store system. Via API, all important data is seamlessly synchronised. This greatly simplifies and speeds up the daily workflow for our admin managers as well as for our team in logistics.

Viktor Franz

Management - Team Dr. Joseph

Recognised by

Mentioned in the Gartner Magic Quadrant for Digital Commerce 2020

Ranked as the No.1 provider for commercial and open source ecommerce solutions

Included as one of the fastest growing startups of significance in open source

Awarded 6 times in a row: One of the fastest growing tech companies

Gartner Peer Insights: Rated 4.8 out of 5 based on eight reviews as of 15th July 2021

Insider knowledge and expert advice

Get the latest from the Shopware blog
Shopware Universe 27.07.2021

Shopware TV is live!

Shopware TV is your backstage pass into the future-oriented world of Shopware. Stream entertaining, inspiring and informative video content. Get exclusive insights and widen your horizon. Find out more in this blogpost!

Get in touch!

Get in touch!

Even the most ambitious business ideas start with a first step to get the ball rolling. And we’ll proudly support you on your journey. Let us know how we can serve you best.