At the tender age of 16, Stefan Hamann founds Hamann-Media GmbH as a classic internet agency. The schoolboy and technology buff is soon such a familiar figure in Schöppingen that he becomes a point of contact for every possible computer problem for most people in the village.
After the firm was founded, Stefan brings in his brother Sebastian, and his creativity has a crucial influence on the company. The brothers' different skills form the perfect symbiosis of technology and design.
The Hamann brothers receive an order from www.arktis.de to develop an individual shop system. The solutions already on the market are both technologically and visually inadequate at that time.
Stefan and Sebastian develop a shop system that sets new standards in technology and design terms. They take the decision to market the system as a standard product – and Shopware is born.
Stefan Heyne, a mutual friend of the Hamann brothers, joins the company as the third Board member.
Based on his experience as a sales professional, Heyne sets up the structures for indirect sales in Germany and abroad.
The product name becomes the company name: the Hamann bothers and Stefan Heyne found Shopware AG.
Since the joint-stock company was founded, Shopware has seen organic growth and continues to finance itself through equity capital, which is extremely unusual in the sector.
In autumn, Shopware brings an open source "Community Edition" to market.
The company's strict belief in openness and "community-driven development" motivate the Schöppingen company to take a crucial strategic decision.
After the release of the open source version, the download figures break all records overnight and make the system known to the wider public.
The trend of high annual growth rates has continued to this day – Shopware has backed the right horse.
Since actively entering the UK market in 2016, the Shopware team has worked closely with our vast ecosystem of major brands and partner agencies to adapt our software for local requirements.
Having experienced a 500% growth rate over the 18 months prior to opening the London office, the new premises allows us to further establish the UK as a core market.
At the Shopware Community Day 2019, we introduced Shopware 6. The new version of the ecommerce system stands for more flexibility and less complexity. Developed according to the API-first approach, Shopware 6 is prepared for every imaginable eCommerce scenario.
In the middle of the year, an additional company building, the "Tower", was inaugurated due to continuous growth. The 24-metre-high building offers space for 150 additional employees.
...that we have already been invited to the Summer Festival of the parliamentary group for SMEs (PKM) by Federal Chancellor Angela Merkel?
...that at the age of 16, Stefan Hamann was actually too young to found a company and therefore needed special permission from the district court?
...that the housewarming for our Tower was accompanied by an amazing light show that people still talk about enthusiastically today?
...that with our "Tower", we have built another 24-metre-high building to have more space for new employees?
Interactive Shopping Experiences, intuitive usability and unlimited connection possibilities - these name just a few of your advantages with Shopware 6.
Get an impression yourself and instantly access Shopware 6 with the 30-day trial version. Explore the new administration by creating products, test the Rule Builder or dive into content and commerce with the Shopping Experience feature. You can view the results directly in your shop storefront at any time.