Navigating the future of ecommerce in 2024

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Key facts:

Shopware Plan

Professional Edition


  • Eyewear producer


Head office Berlin Marzahn


  • Mainly B2C but also B2B
  • 17 product categories
  • Distribution in Europe
  • Distribution in Europe, USA and Asia
  • Languages: German, English, Japanese and Korean
  • Currencies: EUR, GBP, USD, CAD, YEN and KRW

Technical features

These challenges were successfully solved

In today's world, every project is a unique journey with its own challenges. Experience the hurdles our clients have overcome in their remarkable case studies. Hear about other projects with the challenges, gain valuable insights from their experiences, and apply the knowledge to your very own project.

Features used in this case

Discover the power of innovative Shopware features - the core of our unique solution. Experience which of these features our customer has successfully used in their own case. Dive deeper into the details and use this inspiration for your own project.

Flow Builder

Automate e-commerce with Flow Builder. No coding needed. Define and execute business processes in one intuitive interface. Create flows for tasks, triggered by events, ensuring efficiency, faster reactions, and control, saving time and resources.

Flow Builder

Dynamic Access

Create unique customer journeys. In B2B, you can decide which products customers can see, or use Dynamic Access to automatically display personalized content to your target customer group.

Dynamic Access

Shopping Experiences

Let your content speak for itself! Make your storefront a stage to shine a spotlight on your products and your brand. Whether they’re in B2C or B2B, purchasing decisions are always emotional.

Shopping Experiences