2025 Gartner® Market Guide for Digital Sales Rooms
How to stay forward thinking with Digital Sales Rooms
The world of B2B sales is shifting dramatically towards digital engagement. The recent findings by Gartner® reveal that 61% of B2B buyers prefer digital purchase experiences. By 2028, a substantial 30% of all B2B sales cycles will primarily operate through Digital Sales Rooms (DSRs). Forward-thinking organizations need to embrace this change to stay ahead of emerging market trends.
According to the Gartner® 2025 Market Guide for Digital Sales Rooms, we’re a Representative Vendor.
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Key information about Digital Sales Rooms
Immersive, multimodal engagement: Rich digital experiences that enhance buyer understanding and confidence.
Increased engagement: Higher content interaction levels resulting in improved deal quality and quicker decision-making.
Personalized conversations: Tailored insights driven by real-time data on customer interactions.
Centralized information hub: All essential buyer information is conveniently organized and easily accessible, fostering stronger long-term relationships.
Scalable sales management: Enhanced ability to handle increased volume effectively, maximizing sales productivity and revenue outcomes.
