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Webinar
The real ROI of modern commerce: What 100 B2B leaders learned about TCO & flexibility
Modernizing a B2B commerce stack is a balancing act: too much change creates risk, too little slows the business. In the fifth session of the B2B Future Forum, you’ll get a clear roadmap for modernizing your stack without creating chaos or technical debt– based on insights from more than 100 B2B leaders.
Sign up to join the event!
- 24/03/2026, 09:00 UTC
- 60 min.
- English
- Webinar (online seminar)
The experts
Adriana Dzalbe
Product Marketing Manager
Shopware
And this awaits you
What 100+ B2B leaders learned about modernizing commerce Key patterns and lessons from real-world modernization journeys
How to eliminate redundant tools, lower TCO, and stay agile Why rigidity and duplication drive cost and risk – not the scale of your setup
Agentic commerce and AI in practice What AI-driven processes realistically mean for mid-market B2B organizations today
Live Q&A
Bring your questions. Leave with clarity.
Register for the free webinar
- 24/03/2026, 09:00 UTC
- 60 min.
- English
- Webinar (online seminar)
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