What's on

Events Calendar

Discover all upcoming Shopware events at a glance, from industry roadshows and partner sessions to community meetups.

Event types
Location

September 2026

24/09/2026 – 08:00 am CEST

Odoo Experience

Europe’s largest tech & business event with 400+ talks, exhibitors and workshops – connect with the global Odoo community and explore the future of business software.

Belgium, Brussels
Fair & Convention
Shopware: Exhibitor
29/09/2026 – 05:00 am UTC

ShopTalk Fall 2026

Three days in Nashville. 3,500 retailers, brands, technology partners and the agencies around them, in one room to pressure-test strategies and make decisions that will define your 2027.

USA, Nashville, TN
Fair & Convention
Tech event
Shopware: Speaker
29/09/2026 – 10:00 am CEST

valantic DigitalXperience

An immersive event dedicated to digital transformation, customer experience, and agentic AI. Spend a day packed with practical insights and real-world inspiration – then unwind in the evening with a raft cruise, drinks, and a sunset over the Rhine.

Germany, Mainz
Fair & Convention
Shopware: Exhibitor
29/09/2026 – 10:00 am CEST

Groothandel E-commerce event

The Groothandel E-commerce event brings together B2B commerce professionals to explore the latest trends, share real-world success stories, and discover innovative solutions shaping the future of wholesale e-commerce.

Netherlands, Rottderdam
Fair & Convention
Shopware: Speaker
29/09/2026 – 04:00 pm CEST

FlameNetworks x Shopware: Il tuo e-commerce. Le tue scelte.

FlameNetworks gathers agencies, developers and merchants in Naples for a look at the technology ecosystem behind ecommerce projects in southern Italy.

FlameNetworks - Logo
Italy, Naples
Meetup
Shopware: Speaker

October 2026

01/10/2026 – 06:00 pm CEST

Pasta Basta tour: 7 Events, 3 Countries (Cologne)

Pasta Basta brings e-commerce and digital decision-makers together to cook Italian food and connect. We exchange ideas on e-commerce, AI and digital transformation – no presentations or sales pitches, just honest exchange and great conversations.

Germany, Cologne
Meetup
Shopware: Organizer
06/10/2026 – 09:30 am CEST

Convegno dell’Osservatorio B2B Digital Commerce & Experience

The topics covered during the conference will focus on the areas of research and interest that have always characterized the work of the B2B Digital Commerce & Experience Observatory.

Italy, Milan
Fair & Convention
Shopware: Exhibitor
06/10/2026 – 06:00 pm CEST

Pasta Basta tour: 7 Events, 3 Countries (Vienna)

Pasta Basta brings e-commerce and digital decision-makers together to cook Italian food and connect. We exchange ideas on e-commerce, AI and digital transformation – no presentations or sales pitches, just honest exchange and great conversations.

Austria, Vienna
Meetup
Shopware: Organizer
08/10/2026 – 09:00 am CEST

Shopware Hacktoberfest

Mark your calendar! Shopware Hacktoberfest is coming back to the Shopware Campus in 2026.

Germany, Schöppingen
Tech event
Shopware: Organizer
08/10/2026 – 05:30 pm CEST

ECCLUSIVE

ECCLUSIVE brings the ECC CLUB community together above the rooftops of Cologne. At OSMAN30, retail and industry decision-makers connect through networking, personal conversations, food & drinks and a unique atmosphere.

Germany, Cologne
Meetup
Shopware: Attendee
08/10/2026 – 04:00 pm UTC

E-Commerce at the Zoo 2026

E-Commerce at the Zoo brings Northern e-commerce professionals together at Wildlands Emmen for an inspiring evening of AI-focused talks, practical insights and networking. Discover how AI can help your webshop work smarter and grow.

Netherlands, Emmen
Meetup
Shopware: Speaker
13/10/2026 – 03:30 pm UTC

Shopware MeetUp Berlin

XeroGrafiX, Winkelwagen & ScaleCommerce are teaming up again for the 2026 Berlin Shopware Meetups! This time at Adesso. Expect inspiring talks, networking, food & drinks – we’ve got you covered!

Germany, Berlin
Meetup
Shopware: Organizer
14/10/2026 – 05:00 pm CEST

Shoptoberfest Benelux

Shoptoberfest is back – and bigger than ever this year! Join us for inspiring insights, engaging conversations, and valuable connections from the world of digital commerce – all in a relaxed Shoptoberfest atmosphere.

Netherlands, Amsterdam
Fair & Convention
Meetup
Shopware: Organizer
15/10/2026 – 06:00 pm CEST

Pasta Basta tour: 7 Events, 3 Countries (Berlin)

Pasta Basta brings e-commerce and digital decision-makers together to cook Italian food and connect. We exchange ideas on e-commerce, AI and digital transformation – no presentations or sales pitches, just honest exchange and great conversations.

Germany, Berlin
Meetup
Shopware: Organizer
20/10/2026 – 03:00 pm CEST

Shoptoberfest Italia

Shoptoberfest is back in Milan! Join us for an afternoon of inspiring insights, engaging conversations, and valuable connections from the world of digital commerce – all in a relaxed Shoptoberfest atmosphere.

Italy, Milan
Fair & Convention
Meetup
Shopware: Organizer
20/10/2026 – 06:00 pm CEST

Pasta Basta tour: 7 Events, 3 Countries (Hamburg)

Pasta Basta brings e-commerce and digital decision-makers together to cook Italian food and connect. We exchange ideas on e-commerce, AI and digital transformation – no presentations or sales pitches, just honest exchange and great conversations.

Germany, Hamburg
Meetup
Shopware: Organizer
22/10/2026 – 09:00 am CEST

B2B Digitalks

B2B DigiTalks brings together digital, marketing, sales and technology professionals for a day of practical insights, real-world expertise and networking focused on the evolving B2B landscape.

Digitalks - Logo
Italy, Montebelluna (TV)
Fair & Convention
Tech event
25/10/2026 – 05:00 am UTC

SuiteWorld 2026

SuiteWorld brings thousands of innovators, builders, and leaders together to learn, connect, and shape what’s next. This October, explore how to build a stronger foundation for growth through inspiring keynotes, major product reveals, hands-on sessions.

USA, Las Vegas
Fair & Convention
Tech event
Shopware: Attendee

November 2026

02/11/2026 – 05:00 am UTC

B2B Ecommerce World - Americas

The B2B eCommerce Association connects leaders shaping the future of B2B commerce. Featuring transformative workshops, exclusive networking opportunities, and insightful sessions tailored for manufacturers and distributors.

USA, Indianapolis, IN
Fair & Convention
Shopware: Attendee
03/11/2026 – 05:00 pm CET

Pasta Basta tour: 7 Events, 3 Countries (Zurich)

Pasta Basta brings e-commerce and digital decision-makers together to cook Italian food and connect. We exchange ideas on e-commerce, AI and digital transformation – no presentations or sales pitches, just honest exchange and great conversations.

Switzerland, Zurich
Meetup
Shopware: Organizer
05/11/2026 – 09:00 am CET

Shopware Circle Köln

The event that combines a UX workshop with Johannes Altmann and exclusive insights into the Shopware roadmap

Germany, Cologne
Workshop
Shopware: Speaker
Shopware: Organizer
09/11/2026 – 05:00 am UTC

B2B Online 2026 - Atlanta

B2B Online Atlanta helps manufacturers and distributors grow not just their ecommerce performance, but themselves as leaders. CMOs building digital ecosystems from scratch, marketers who are redefining customer experience, and eCommerce leaders.

USA, Atlanta, GA
Fair & Convention
Shopware: Exhibitor
12/11/2026 – 02:00 pm CET

Esse Solutions - Agentic Commerce: cosa cambia davvero per chi vende online in Italia

Esse Solutions brings together manufacturers and distributors from north-east Italy for a working session on B2B ecommerce: product data, ERP integration and the platform decisions behind a project that has to last.

Esse Solutions - Logo
Italy, Padua
Meetup
Shopware: Speaker
17/11/2026 – 10:00 am CET

Emerce AI Live!

AI Live helps decision-makers translate AI into concrete action. No futuristic festival. No tool showcases, but real-world cases, sharp analysis and a peer network wrestling with the same questions.

Netherlands, Rotterdam
Fair & Convention
Shopware: Exhibitor
Shopware Customer: Speaker
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