B2B in Transition: from manual processes to intelligent, self-driving commerce
Shopware B2B expert Tim Jurchen explains why traditional processes in B2B are no longer enough – and how self-service, automation, and AI will shape future growth.
Shopware’s open-source platform delivers industry – leading innovations and unmatched flexibility, ensuring your business stays future-ready.


Performance, agility, and top-of-the-line security, fused into one powerful ecommerce software. Whether you’re the biggest global business player or on your way to becoming one – with Shopware you have everything you need to grow steadfast in a fast-paced world.
With complete access to the source code, your data is truly yours. No lock-ins, no compromises, no limits. Your freedom to grow. Own your data, own your destiny. It’s as simple as that.



Whether B2C or B2B, whether physical goods or digital products – customize and automate your business operations intuitively, across all business models, and without writing code.

Create a powerful brand experience by seamlessly combining content and commerce. Play at the edge of innovation and convert casual customers into true fans of your business.
Engage and interact via co-browsing and guided video shopping
Increase your sales with customizable product options






Recognized in the 2025 Gartner® Magic Quadrant™ for Digital Commerce
Recognized as leader in the category ecommerce platforms in 2024

Awarded six times in a row: One of the fastest growing tech companies
Shopware B2B expert Tim Jurchen explains why traditional processes in B2B are no longer enough – and how self-service, automation, and AI will shape future growth.
Shopware Gateways are here! Sync App logic directly with the shop for real-time control (checkout, customer context, more). Your feedback built this—now help us shape what’s next.
Shopware 6.7 delivers impressive performance results – and 8mylez put them to the test in real-world conditions. Discover how theory meets practice and what it means for your scalability plans.
Discuss your business goals and unique requirements with a personal consultation.
Let us take you into the heart and soul of Shopware. Explore our features and find out how Shopware can help elevate your business.