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Shopware news

The blog is your one-stop for getting insight into the Shopware universe, news about our products, updates for developers, and tips and tricks for online merchants and anyone passionate about ecommerce.

Shopware 5 series: Product Streams

On the fifth Shopware Community Day on Friday, September 4th, 2014, Shopware CEO Stefan Hamann highlighted the latest features of Shopware 5.1 in his opening keynote. One of these features, Product Streams, was designed to benefit retailers in a particularly special way.

Marketing tips 25.09.2015

How to prepare for the holidays like the pros

If you’ve been to the grocery store this week, odds are a chocolate Santa or gingerbread man made you murmur “Jiminy Christmas, it’s too soon!” We think so too. But do you know what it’s not too soon for? Preparing your holiday shop for the impending holiday madness.

Shopware 5 series: new Plugin Manager

Online shops with complex requirements tend to require more plugins. Since Shopware is modular, any number of plugins can be added in order to realize individual concepts. Whether three plugins or three hundred, we wanted to make it as easy as possible to manage your extensions.

Shopware 5 23.09.2015

Borussia Dortmund: the "Brand Master" in interview

Cramer is the Head of Marketing at Borussia Dortmund; one of the most successful football clubs in Germany’s league history. Located in Dortmund, the team boasts one of the largest fan bases in the world. Their online fan shop uses Shopware 5 as a software basis.


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