Generation Z is turning shopping on its head and presenting retailers with major challenges. It is the first generation to have grown up entirely in the digital age with its infinite possibilities, and has the power to redefine consumer behaviour.
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Even in despite all the marketing activities, email campaigns, SEO measures and social media posts, if there is no turnover in the online shop, it...
With some minor adjustments to your shop, you can easily reduce shopping cart abandonment and increase your conversion rate.
In this blog post, we are delving deeper into the topic of plugin development, and demonstrating how to connect an external system to Shopware. We...
Valentine's Day is ideal for using automated emails to encourage your customers to buy. Start an emotional email campaign and inspire your target...
As diverse as ecommerce itself, our “Best of” list includes everything from SEO plugins to a multi-channel tool that offers interfaces to Amazon &...
Which technology trends are crucial in 2020? And what do they have to do with ecommerce and Shopware? Read on right here!
Why are customers so prone to making purchases from smartphones and tablets? The reasons are deep-rooted in our biology.
Since the Developer Preview, we have collected and used the feedback from the community to improve our product. Now Shopware 6.1 is finally...
The combination of email marketing and shop software makes perfect sense, because both systems gain from each other. Learn more about the general...
Customer Experience, a term everyone has heard before. But what exactly does it mean? You can find that and how you should consider the Customer...
For the fifth time, we collected feedback from Shopware retailers in our annual survey, which addresses important ecommerce topics – get to know...
Shopware has responded to the recent decision of the ECJ to accept cookies. Learn more about the new consent solution in the Shopware Core.
Find out from our partner, the Händlerbund, what you can expect from the cookie judgment of the ECJ.
Install the Release Candidate now and make sure that your feedback is incorporated into the final version of Shopware 6.
Check out the new plugin system in Shopware 6 and learn how to write your own plugins.
What share of your marketing expenses do you want to allocate to which customers? Our partner uptain answers this question using the Customer...
Do you check your online shop regularly? Learn from Shopware partner SHOPMACHER why you should do it and how to do it best.
To help you keep track of the numerous profitable opportunities for your online shop, we put together a free calendar full of relevant holidays and...
Find out what innovations you can expect with the new Shopware 6 Storefront and what is essential.
Learn all about the Instagram Shopping features and how you can promote your products with the social plattform.
Use these tips as a guide to realize the massive sales potential of the holidays.
For online retailers, inventory is often nerve-wracking and time-consuming. Use these tips to make the process more efficient and easier!
The release of Shopware 6 Early Access 2 represents an important step towards Shopware 6.1. Here is a detailed look at the roadmap and some...
We have arrived at Early Access v2 (EA2) and would like to give you a short overview of the current status, the planned roadmap and a look behind...
Less sale, more scale: Our partner KLARNA explains why retailers should focus on perfecting customer experiences instead of offering ongoing...
Shopware 5.6: why the update is worth it and why you shouldn’t wait too long
Would you like to expand your business internationally and enter the profitable world of cross-border trade? Find out today in our blog how to...
Online shop operators can assert themselves against giants in the market if they recognize the difference between buying and shopping. Our partner...
Our partner PayPal has provided an overview of everything that online shop owners can do right or wrong on the checkout page.
