Shopware Announces AI Superstars Summit: Showcasing Real AI Solutions for Real Merchant Challenges

Schöppingen, September 18, 2025 – Shopware, the leading global open-source ecommerce platform, today announced the launch of the AI Superstars Summit, a new initiative dedicated to empowering merchants by demonstrating how artificial intelligence can drive growth and ensure future-readiness in commerce.[VP1]

At the heart of the summit lies one central question for merchants: How can AI help my business grow and adapt to the future? The event wants to spotlight Shopware partners and founders who are already building practical AI-driven solutions to address real-world merchant challenges.

“We believe in the Shopware AI Superstars Summit because it puts merchants at the center of the AI conversation,” Stefan Hamann, Co-CEO of Shopware “It’s about showing real, practical solutions from our partners that help merchants grow and adapt. This summit doesn’t just highlight innovation — it builds a community focused on meaningful impact.”

AI Superstars

AI Educational webinar series

The AI Superstars Summit will feature a lineup of interactive spotlight sessions, split in four categories and hosted by leading technology partners across the Shopware ecosystem. Each session is designed to address specific merchant challenges with actionable AI-driven solutions:

Boost sales & streamline checkout

  • Sep 25 – How AI can solve your biggest ecommerce challenges - Sign up now

  • Oct 16 – AI That Converts: Real-World Tactics to Boost Revenue Across Search, Checkout & CX – Sign up now

  • Oct 23 – [German webinar] Von abgebrochenen Warenkörben zu KI-gestützten Checkouts: Best Practices für deinen Unternehmenserfolg – Sign up now

  • Oct 30 – [German webinar] Unübersichtliche Produktdaten bremsen dich aus? Mit KI-Automatisierung steigerst du Qualität und Performance – Sign up now

Engage Shoppers & Win Loyalty with AI

  • Oct 2 – How AI Transforms Shopper Engagement: Using 3D & AR to Reduce Drop-Offs – Sign up now

  • Oct 9 – [German webinar] Kann KI für dich verkaufen? Smarte E-Mails & nahtlose Zahlungen, die wirklich konvertieren – Sign up now

Protect & Secure Your Business with AI

  • Nov 6 – Using AI to Outsmart Fraud and Maximize Revenue: A Financial Risk Playbook for Merchants – Sign up now

Future-Proof Your Business with AI Strategies

  • Nov 13 – How AI Is Transforming Customer and Employee Experiences - Sign up now

  • Nov 20 – AI + Smart Selling: GenAI in Merchandising & Marketplaces – Sign up now

  • Nov 27 – [German webinar] AI-Ready Commerce: Mach dein Business fit für die Zukunft – Sign up now

A Hands-On Approach

Unlike broader, long-term initiatives such as the Agentic Commerce Alliance — founded earlier this year to explore the visionary future of agent-driven commerce — the AI Superstars Summit focuses on what’s working right now. The program highlights applied, proven AI solutions that are already delivering results for merchants within Shopware’s ecosystem.

Learn more about the AI Superstars Summit here.

Contact

Wiljo Krechting

Wiljo Krechting

Manager Public Relations

Wiljo Krechting is an ecommerce expert and Manager Public Relations at the ecommerce platform provider Shopware. The media professional has a master’s degree in political science and journalism from the universities of Münster and Melbourne, where he gained experience as a foreign correspondent for the publisher Axel-Springer-Verlag. Krechting has worked as a journalist at Rheinische Post, WELT, BILD, Hamburger Abendblatt and the Australian business portal theaustralian.com.