Copilot is our built-in AI assistant that empowers you to work smarter. It brings advanced Agentic Commerce capabilities directly into the Shopware Admin — ready to assist with content, products, and operations whenever needed.

Agentic Commerce refers to online shopping tasks carried out by autonomous AI agents on behalf of users—from product discovery to checkout. At Shopware, we also use this term to describe the use of AI agents within shop administration, where they support merchants by automating routine tasks and streamlining workflows.

We envision Copilot as an agentic AI service that actively supports merchants in managing their online stores. Copilot will analyze store data and detect anomalies, provide actionable recommendations, and perform tasks directly within the Shopware environment on the merchant’s behalf. Our long-term vision is for Copilot to become the central command layer for automating and orchestrating a wide range of tasks across the Shopware administration.

Copilot is currently available to all customers from Shopware 6.7.1.0 onwards. Advanced Copilot Skills can be booked via Shopware Intelligence+ with additional costs from Shopware Version 6.7.3. onwards.

The infrastructure of Copilot is fully hosted in Europe, ensuring data sovereignty and compliance with European data protection regulations. Other Shopware Intelligence features are powered by carefully selected AI models integrated via secure APIs, enabling intelligent assistance while maintaining strict privacy and security standards.

Shopware’s AI providers have no access to the merchant’s online store, and any data entered will not be used to train their AI models. Copilot only requests read-only access to a limited set of shop data (such as plugin states, system version, or license information) to personalize its responses. Additionally, Copilot does not process any PII (personally identifiable Information). When a user asks e.g. “What is the address of my top 5 customers?” Copilot is not able to respond to that.

Shopware may collect user inquiries to continuously improve both Copilot and the overall Shopware product experience, always in line with data protection standards.

Shopware SaaS (software as a service) and Shopware PaaS (platform as a service) are both ecommerce solutions in the cloud. This means you’re free to focus on your core business while we take care of the hosting. With Shopware Cloud you get everything you need to build your online store with maximum efficiency and start growing from day one.

In many respects, Shopware SaaS and Shopware PaaS share the same advantages, but there are also salient differences:

Shopware SaaS

• Automatic software updates

• Carefree hosting and infrastructure maintenance

• Full control over your resources

• Scaling mechanism and full expandability

Shopware PaaS

• All benefits from Shopware SaaS, as well as:

• Maximum customizability

• Performance monitoring

• Dev tools to test and create efficient processes

Self-hosted is the right solution for your business if you have an expert developer team by your side and you need full control over your chosen IT infrastructure.

• Hosted on your own server or your chosen hosting provider

• Extensive customization options

• Custom programming possible

• Local storage of data

And the costs? Shopware SaaS comes at the same price as self-hosted, thus providing you more value for money. As Shopware PaaS is tailored to your specific needs, we offer you individualized pricing for it. Please contact us for further information.

It depends on your specific needs. Are you already a global player with comprehensive B2C or B2B requirements? Or are you an ambitious new merchant with a long-term business plan? How fast do you want to grow? What type of support do you need? Let’s discuss your business goals with a personal consultation and find the right Shopware plan for your current and future needs. Contact our team directly.

The pricing for our plans is based on your gross merchandise value (GMV) and further individual factors. Our sales experts will be happy to explain all the details in a personal consultation with you.

With over 1,200 certified Shopware agencies that specialize in a variety of services, you can be confident you’ll find right support for your specific requirements. Find the right agency for your business here.

Easy - we'll bring you over! Our support team as well as our specialized partner agencies will help you migrate your business smoothly and ensure you keep all your important assets such as customer data, order history, products, etc. Find further information here.

Of course you can! Because as an open source platform, we involve our global community of business leaders, developers, and partner agencies on a daily basis:

• Chat with over 6,000 users on our Discord channel

• Find support and current discussions on the Stack Overflow platform. Use the platform to ask technical questions or share your knowledge

• Gain insights from free training videos

• Join the free Shopware workshops for developers

• Grow and learn with the community on our Boost Days

Please also visit our documentation, the community forum, and the academy.

Yes, the Community Edition is the open source, MIT-licensed core of Shopware that can be downloaded and used for free.

All our paid plans are expanding upon the Community Edition, adding cutting-edge features that’ll make your business stand out from the competition and speed up your success. Also, with our paid plans you get support directly from Shopware, accelerating the implementation of your ecommerce project.

The Community Edition of Shopware is supported through voluntary work by people from our pioneering community. It is not available in the Shopware Cloud – setup and maintenance are your responsibility.

Our Community Edition is the heart of Shopware. It is the foundation of your success, while our paid plans are the accelerators that will take your business above and beyond.

Read more about our open source Community Edition.