Join us at Netcomm Forum.

Shopware Community Day 2026 on June 10 in Cologne

Location and Place

Allianz MiCo

Milan, IT

The future of commerce, today: Shopware at Netcomm Forum 2026

Step into a new era of digital and omnichannel experience. At Netcomm Forum 2026 in Milan, Shopware helps businesses navigate the transformation of commerce in the age of AI. Built to handle complex commerce, Shopware unifies channels, data, and operations on one powerful, open platform – supporting B2C, B2B, and hybrid models with full flexibility and control.

With embedded AI across every interaction, brands can unlock new levels of efficiency, personalization, and scalability across the entire value chain—without added complexity. Engage in personalized one-on-one consultations with our experts and uncover strategies to grow faster, adapt smarter, and create meaningful customer experiences. Join us to shape the future of commerce.

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30,000+

Attendees

300+

Exhibitors

400+

Speakers

2004

Founded

Built for complexity . Powered by AI.

Master Complex Commerce with Shopware at Netcomm Forum 2026

Turn complexity into a competitive advantage. Shopware unifies channels, data, and operations on one open platform – empowering you to scale B2C, B2B, and hybrid models with confidence. Join us for a personalized one-on-one consultation and discover how AI-driven commerce can unlock new growth opportunities for your business.

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Winning in Complex Commerce: Farmasave’s Replatforming Journey with Shopware and Adiacent

Commerce is no longer linear. Between B2B, B2C, and hybrid models, complexity is becoming the norm – and replatforming is proving to be a powerful way to regain control and scale with confidence.

At this business lunch, Farmasave will walk through its journey to Shopware, delivered together with Adiacent. It’s a practical story of how to rethink your digital ecosystem, simplify operations, and create a smoother, more consistent buying experience.

From there, the conversation opens up to the bigger picture: Complex Commerce, and how artificial intelligence is quickly becoming a key ally in managing complexity and shaping the next generation of business models.

More information can be found here.