- das Echzeit-Siegel für die Autorisierung durch Marken

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The cross-brand solution to strengthen your positioning as a trustworthy authorized brand partner.

The realtime seal “Authorized Partner” is awarded to trustworthy brand partners in digital trade. Through the combination with TÜV-ShopIdent - the identity check of online shops - consumers experience maximum confidence in the purchase process which leads to increased conversion and sales.

Product Features

  • Can be placed on shop and product level
  • GDPR compliant
  • Cross-industry
  • Unlimited brand partners in the seal
  • High performance
  • Can be individually positioned
  • Integrated via plug and play
  • Responsive
  • With TÜV-ShopIdent (with 99 percent awareness, TÜV is the undisputed number 1 trust mark among German consumers)

More success as an authorized brand partner

Brand partners use the “Authorized Partner” realtime seal on the platform, authorizing trustworthy online shops for a convincing impact where it matters most—directly on their product pages.

Use the platform to submit an unlimited number of authorization requests with just a few clicks. When they have been confirmed, the authorizations are displayed on your dashboard, where they can be optimally managed. You will expand your network at the same time. 

All brands that confirm an authorization request are displayed in the seal and in the certificates. The combination with TÜV-ShopIdent, the identity check for online shops, guarantees consumers the highest level of trust in the purchasing process and can increase conversion rate and turnover by as much as 10 per cent—as proven by a case study from 2021. The figures show that German consumers trust the TÜV brand more than any other.

After authorization you can integrate the seal in your shop using your Shopware plug-in. Positioning is pixel-precise and can be tested in advanced in the Sandbox.

In addition, you can call off your brand partners' latest product updates via the platform, ensuring that your content is always up to date without using up valuable resources. 

If you also have a shop on eBay, why not register for the eBay programme “Authorized Retailer” at the same time, too? is the exclusive Solution Partner for eBay.

Register today at and start your free authorization requests immediately. If you have any questions about the platform, our Customer Success Team is always glad to help.® is an official authorization partner of eBay Deutschland, Solution Partner of GS1 Germany and Member of TÜV Saar Group.