Shopware and Williams Commerce announce partnership for enterprise-grade customers

Schöppingen/Leicester, 14 February 2018 - Shopware, the leading open source eCommerce platform, and eCommerce specialist Williams Commerce have sealed a strategic partnership.

Established in 2008, Williams Commerce is a full-service eCommerce provider who have helped over 350 eCommerce customers transact millions of pounds and dollars. The broad capabilities of Williams Commerce include specialisation in a variety of eCommerce platforms, digital marketing, managed hosting, NetSuite and Microsoft Dynamics NAV implementations backed by 24/7 support.

Services that cover a variety of industries

Rob Williams, CEO of Williams Commerce, says: “Our growing team of over 110 specialists have deep eCommerce expertise spanning retail, B2B trade, wholesale and manufacturing sectors and we’ve worked with a large variety of industries from fashion, health and beauty, gifts and toys, to food and drink, FMCG, home and garden, and more.”

Shopware is a leading open source eCommerce platform that is trusted by over 60,000 businesses, including major European brands such as as L’Oréal, mywalit, Hughes, EURONICS, Discovery Channel, and BRITA. Next to classic B2C commerce, Shopware is currently facing a growing number of B2B enquiries. Williams Commerce’s expertise also covers these requirements, says Rob Williams: “We’ve worked with both B2B and B2C companies offering eCommerce and digital marketing services, which are tailored to the needs of each customer we partner with. First, we understand the goals and needs of each of our clients, and then we collaborate on creating the strategy to achieve and implement them.”

Multi-million pound businesses

Shopware’s variety of business cases is one of the reasons why Williams Commerce and Shopware decided to partner. “We take pride in selecting and working with only the best eCommerce solutions and partners, which is why we decided to enter a partnership with Shopware; a leading enterprise-grade eCommerce platform who share the same approach by only selecting agencies capable of delivering services to the high standards they expect,” says Rob Williams. “As a leading eCommerce agency, we are delighted to partner with Shopware to deliver proven, cutting-edge eCommerce solutions for our enterprise-grade customers. We are looking forward to working together and using Shopware to build multi-million pound businesses for our clients.”

Shopware is also delighted about the new partnership, as Deepak Anand, General Manager UK, states: “We have very promising expectations with the new cooperation. Our platform and Williams Commerce’s expertise form the perfect combination to deliver great enterprise eCommerce projects.” 



Wiljo Krechting

Wiljo Krechting

Manager Public Relations

Wiljo Krechting is an ecommerce expert and Manager Public Relations at the ecommerce platform provider Shopware. The media professional has a master’s degree in political science and journalism from the universities of Münster and Melbourne, where he gained experience as a foreign correspondent for the publisher Axel-Springer-Verlag. Krechting has worked as a journalist at Rheinische Post, WELT, BILD, Hamburger Abendblatt and the Australian business portal