Shopware Releases B2B Trend Report 2025 with E-Commerce Strategies for Complex B2B Requirements

Schöppingen, April 7, 2025 – Shopware, a leading provider of high-performance B2C and B2B e-commerce solutions, has now released the B2B Trend Report 2025 together with 11 of its partners. This report is specifically designed for companies looking to tackle complex B2B challenges this year and achieve sustainable growth.

While B2C focuses on simple customer journeys, B2B companies face lengthy decision-making processes, complex products, and intricate business operations. The B2B Trend Report 2025 highlights how companies can leverage these challenges to drive growth and turn complexity into sustainable success.

The report includes:

  • 8 key trends shaping B2B commerce in 2025

  • Checklist: Identifying optimization potential

  • Cheat sheet for sustainable B2B success

  • Future outlook: What will matter beyond 2025

In addition to Shopware as the publisher, 11 partners contributed their expertise to the report: intoCommerce, AGIQON, webwirkung, onacy, NETFORMIC, pixolith, dotfly., incentro, elio, webmatch, and mediawave.

"All of these companies are highly experienced in B2B commerce, and their expertise makes the B2B Trend Report an essential guide," says Stefan Zessel, Vice President Sales Europe.

For more information and to access the B2B Trend Report 2025, visit the following link: Shopware B2B Trend Report.

Contact

Georg Albrecht

Manager Public Relations

Georg Albrecht is Head of Public Relations at the e-commerce platform provider shopware AG. A media professional, Albrecht studied economic geography and business administration in Regensburg and Munich, and gained experience as a journalist at the Mittelbayerische Zeitung Regensburg, the F.A.Z. and Bayerischer Rundfunk. In 1995, he entered the IT sector as a press officer at the chip manufacturer Intel and went on to head up corporate communications for Apple and Lenovo in the DACH region.

Portrait of Georg Albrecht, Manager Public Relations of shopware AG
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