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Agents are fundamentally reshaping ecommerce. Stefan Hamann explains why GEO alone is not enough, how agentic commerce works, and what merchants must do now to stay visible and purchasable.
Part 3 explores PayPal’s evolution from a simple checkout option to a strategic commerce platform. It highlights new features, deeper Shopware integration, and agency programs that help merchants boost conversion and unify online and offline payments.
Shopware's new caching system reduces permutations, caches for logged-in users and the Store API, and provides granular control. This delivers faster page loads, higher cache hit rates, and better reverse proxy support.
Shopware Services, based on the Shopware App system, are a new way to deliver functionality made by Shopware to shops using Shopware. Read this blog post to learn about changes implemented that make Services and the App system even more secure and robust.
Shopware B2B expert Tim Jurchen explains why traditional processes in B2B are no longer enough – and how self-service, automation, and AI will shape future growth.
Shopware Gateways are here! Sync App logic directly with the shop for real-time control (checkout, customer context, more). Your feedback built this—now help us shape what’s next.
Shopware 6.7 delivers impressive performance results – and 8mylez put them to the test in real-world conditions. Discover how theory meets practice and what it means for your scalability plans.
Tariffs, price swings, and supply chain chaos are testing every manufacturer. Learn how companies are finding stability through smarter sourcing, operational efficiency, and digital tools that turn uncertainty into an advantage.
A brief overview of the differences between Slack and Discord and how things in Discord work compared to Slack.
With Shopware 6.7.5.0, you’ll benefit from greater transparency for inherited content, a new skills overview for Shopware Copilot, more flexible SEO control, and several additional improvements. Learn more here!
Part 2 dives into the hidden complexity of cross-border payments. From currency risks to local payment preferences. It shows how PayPal’s global infrastructure helps Shopware merchants expand internationally with less cost and fewer barriers.
Our partner uptain explains how AI helps reduce cart abandonment and recover lost revenue. Discover how personalized, context-based interventions enhance customer experiences and boost conversion potential.
How do you turn shoppers into loyal fans? Our extension partner PremSoft shows how bonus points and a well-designed loyalty program can drive stronger customer relationships – complete with data, tips, and real-life examples.
Stefan Hamann highlights how autonomous agents make buying decisions, which KPIs matter most, and how to prepare your store for machine-to-machine commerce.
In this guest post, our partner Nosto explains why AI-powered search has become essential for online stores – and how agentic AI is redefining product discovery and personalization.
Discover how Shopware Consulting Services prepare your online store for high-traffic seasons – with expert performance optimization, scalability audits, and peace of mind when it matters most.
Here is a collection of resources dedicated to Shopware development and related topics. Learn about opinions and recommendations from the community, various tutorials, blog posts, and other updates on "what's cooking" in the Shopware ecosystem.
With this blog post we reach out to inform you about postponing the next Shopware major release from 2026 until 2027. Read to learn why we did this change and what happens to extended support.
What will the furniture market look like in 2026? From 3D/AR to B2B: Discover which trends matter and how to master them with Shopware.
Discover why Gartner® named Shopware a Visionary in the 2025 Magic Quadrant™ for Digital Commerce – and how innovation drives our open ecosystem.
Part 1 of our three-part Shopware x PayPal series explores how PayPal evolved from a simple payment button to a complete checkout infrastructure – creating faster, seamless shopping experiences for Shopware merchants.
Shopware 6.7.4.0 comes with several feature updates – from expanded subscription options and new B2B Components to the Data Insight skill for the Copilot.
ChatGPT's Shopping Assistant shortens the ecommerce funnel to half a second. Shopware CEO Stefan Hamann demonstrates how it works – and what steps companies must now take to ensure visibility in the age of agentic commerce.
Discover what’s new in Shopware 6.7.3.0: enhanced language management, a new image editor tool, and more updates in the October release. Learn all the details in this blog post!
Which SAP Commerce Cloud alternative is right for you? We compare eight leading ecommerce platforms based on their features, pricing, and strengths — helping you find the right solution for your business.
Discover how Shopware and the Agentic Commerce Alliance are shaping an open, fair, and AI-driven future for digital commerce.
Shopware confirmed as the leading shop system in Germany for the fourth year in a row – strengthening its role as a trusted partner for merchants across Europe and beyond.
Our partner Neonlines explains in this blog post how product configuration and personalization in ecommerce boost customer satisfaction – and why the Shopware configurator is the ideal solution.
From AI & Agentic Commerce to B2B innovations and the afterparty: Shopware Community Day 2025 was a huge success – here are the highlights.
Here is a collection of resources dedicated to Shopware development and related topics. Learn about opinions and recommendations from the community, various tutorials, blog posts, and other updates on "what's cooking" in the Shopware ecosystem.
